marketing trends in 2017
17 Marketing Trends To Watch Out For In 2017

December is the time of year when every strategist should be taking a step away from the day-to-day and giving a good hard look at the past year’s performance. After all, if you’re not paying attention to what has worked…

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marketing
In 2016, How Good a Job Did You Do Anticipating Customers’ Holiday Shopping Habits?

How understanding and anticipating your customers’ behavior can drive more sales this holiday season.   In 2015, between Black Friday and Christmas Eve, ecommerce sales increased by 20 percent over the same period in 2014. When this year’s 2016’s, holiday-shopping sprint ends…

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Photo Expert Marketing Ideas
13 Expert Photography Marketing Ideas That Are Crazy Simple

I want to see you take your business from busy with the wrong clients to as busy as you want to be with the right clients. That’s what we do here at Joy of Marketing – research and develop the best photography…

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Online Offline Marketing
How Offline and Online Marketing Can Work Together

The ways in which consumers research and buy products are changing, and that means the methods a business uses to promote itself and its products also needs to shift in-line. This has made the choice between offline or online marketing…

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Bar Marketing Tips
Game-Changing Bar Marketing Ideas

Your bar might be called a tavern, lounge, gastropub, nightclub, gin mill, dive or other synonym for a place that serves alcohol. Regardless of name, your bar is a place where people gather to socialize, drink, dance and even find…

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Fitness Marketing
Gym Marketing Ideas That Will Help Gain More Clients

The fitness industry is highly competitive and it is challenging to maintain customer loyalty. Many customers drop off after a few sessions at the gym, and other clients simply switch from gym to gym depending on where they find the…

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Offline and Online Marketing
9 Ways to Merge Offline and Online Marketing for Positive Results

There seems to be an internal struggle in the marketing world over whether a company should use traditional offline marketing strategies given the prevalence of online marketing in the digital age. An unfortunate result of the struggle is the misconception…

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small business marketing
Small Business : Allocating Offline Online Marketing Budget

In today’s business environment online marketing is prevalent and certainly is much easier. However the most successful businesses still implore offline marketing strategies as well. The marketing experts at the helm of these companies feel that it is critical to…

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