Tips Before Opening a New Business
6 Steps to Take Before Opening Up a New Business

Starting a new business is an exciting, but sometimes scary, journey. It is important to have all the right tools, tips, and information to help your business succeed in your industry. In most new business cases, success or failure depends…

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website-design-strategy
6 Reasons Why Web Designing is Not a Dying Profession

There has been a tremendous evolution in the practice of web design over the last two decades. Even some of the critics prophesying about the dead of web designing as a profession still comes to the conclusion that the work…

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Law Firm Marketing Tips
Law Firm Marketing: 9 Tips for Winning More Clients with PPC

I’ve been writing PPC guides for specific industry verticals for a while now, and naturally law popped into my mind when contemplating which industry to explore next. A good chunk of our clients at WordStream happen to be in the…

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Restaurant Marketing Tips
20 Restaurant Marketing Tips

Are you looking for tried and true strategies for marketing your restaurant business? Then keep on reading, because restaurant marketing has changed. It is crucial that restaurants not only use offline marketing strategies but also develop a strong online presence…

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SEO Business Tips
7 Tips How To Scale Your SEO Business Told By A Professional

SEO is one of those things that many people know about, but at the same time, many don’t really know about it. However, I met Kotton Grammer, who seems to know the ins and outs of the industry. I wanted to know how…

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Sustainable Competitive Advantages
Sustainable Competitive Advantages in Digital Marketing

Columnist Eric Enge explains how investing in long-term marketing initiatives can give you a huge advantage over your competition. It’s amazing how often I have conversations with people that focus solely on how they can invest $1 and get back…

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Time for Social Media
The Ignored and Incredible Value of These 6 Social Media Marketing Tools

As marketers, what return are your receiving on your investment of time? Set monetary investment aside for a moment and consider time, an equally precious resource. Are you putting your time and your team’s time to best use? Social media…

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Social Media Marketing
The 7 Best Social Media Channels for Business Marketing

Social media has been the game changer in almost everything that surrounds us. With the birth of social platforms, custom targeting of prospective customers is easier than ever. One of the greatest innovations of technology is social media, not just in…

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Offline and Online Marketing
9 Ways to Merge Offline and Online Marketing for Positive Results

There seems to be an internal struggle in the marketing world over whether a company should use traditional offline marketing strategies given the prevalence of online marketing in the digital age. An unfortunate result of the struggle is the misconception…

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small business marketing plan
A 27-Day Online Marketing Plan For Your Small Business

Small business owners are exceptional at what they do. From creating amazing products and services to delivering unrivaled customer experience, small business owners know how to thrive in their community. There is however, one downfall of some business owners in…

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