Social Media Marketing Tips For Your Small Business

There is no question that the power of social media marketing is one of the most important single areas which every entrepreneur should be focusing on, in terms of reaching an intended audience. The sheer numbers of users involved should point that…

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The Best Social Media Advertising Channels For Small Businesses

Almost 90% of all small businesses use Facebook to advertise their goods and services, yet only about 60% of those companies say that the Facebook ads are accomplishing the intended business objectives. Since the cost of advertising on the popular…

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B2B Social Media Marketing
30+ Statistics Designed To Guide B2B Social Media Marketing Strategy in the New Year

It is that time in the year again. As we head toward the end of 2016, marketing budgets and planning for the new year will begin to take focus. While we realize that successful B2B marketing programs leverage a combination of…

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Instagram Matters
5 Reasons Instagram Matters, Big Time!

MDG’s new infographic—Marketing Budgets 2016: 5 Reasons Instagram Matters, Big Time—highlights why the fast-growing platform may represent the biggest social media opportunity for marketers next year. The graphic pulls together fresh data that shows how the network has already taken off…

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Salon Marketing
21 Marketing Tips and Strategies for Salons

Are you looking to market your beauty or hair salon on social media? Or are you not getting the results you want and need a boost? Social media is a great way to engage with your current and potential customers,…

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Restaurant Marketing Tips
20 Restaurant Marketing Tips

Are you looking for tried and true strategies for marketing your restaurant business? Then keep on reading, because restaurant marketing has changed. It is crucial that restaurants not only use offline marketing strategies but also develop a strong online presence…

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Sustainable Competitive Advantages
Sustainable Competitive Advantages in Digital Marketing

Columnist Eric Enge explains how investing in long-term marketing initiatives can give you a huge advantage over your competition. It’s amazing how often I have conversations with people that focus solely on how they can invest $1 and get back…

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Social Media Marketing
The 7 Best Social Media Channels for Business Marketing

Social media has been the game changer in almost everything that surrounds us. With the birth of social platforms, custom targeting of prospective customers is easier than ever. One of the greatest innovations of technology is social media, not just in…

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Offline and Online Marketing
9 Ways to Merge Offline and Online Marketing for Positive Results

There seems to be an internal struggle in the marketing world over whether a company should use traditional offline marketing strategies given the prevalence of online marketing in the digital age. An unfortunate result of the struggle is the misconception…

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social media marketing guide
The Definitive Guide to Social Media Marketing

As a marketer, are you using social media to reach the 67.4% of internet users who are on it? If not, you’re missing out on a huge audience base. Marketing #FOMO, anyone? Social media is now status quo in a…

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