Social Media Marketing ROI
9 Metrics to Determine your Social Media Marketing ROI

Last week I was asked, “How do I know my efforts on social media are working, or am I just spinning my wheels?” Jim, an entrepreneur with a growing business, was trying to determine the ROI on his social media…

Read More
facebook marketing
Build Better Ads: 7 Ways to Improve Your Facebook Ad Campaign

Social media marketing has quickly become a high performing, relatively low-cost option to market your brand’s presence online. A Facebook ad campaign, in particular, can be an excellent way to improve your brand’s visibility, drive traffic to your website, and…

Read More
social media marketing
The 5 Best Social Media Marketing Tools You Aren’t Using

Still tracking tweets, likes, favorites, followers, and comments the old-fashioned way? In 2016, say goodbye to outdated, clunky dashboards and manual social media account management. While you may already be familiar with some of the big names in social media…

Read More