Almost 90% of all small businesses use Facebook to advertise their goods and services, yet only about 60% of those companies say that the Facebook ads are accomplishing the intended business objectives. Since the cost of advertising on the popular…
Influencer Marketing in 2018 Influencer marketing is not something new to marketing, and in fact it has been around for a very long time, because a well-known spokesperson can exert a strong appeal over the masses of consumers who buy…
As 2017 comes to a close, it’s a time to look forward to 2018 and look at what marketing trends are on the horizon. The following trends focus on the integration of concepts and experiences within your digital marketing strategy….