Social Media Marketing
The 7 Best Social Media Channels for Business Marketing

Social media has been the game changer in almost everything that surrounds us. With the birth of social platforms, custom targeting of prospective customers is easier than ever. One of the greatest innovations of technology is social media, not just in…

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small business marketing plan
A 27-Day Online Marketing Plan For Your Small Business

Small business owners are exceptional at what they do. From creating amazing products and services to delivering unrivaled customer experience, small business owners know how to thrive in their community. There is however, one downfall of some business owners in…

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Marketing and the Media: Tips for Utilizing Social Media Marketing

Social media took the world by storm after the creation of Facebook. It continues to flourish as more companies pop up and differentiate methods of social media marketing. Restaurants, brands, hotels, entrepreneurs, big and small companies, etc. all benefit from…

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30 Online Marketing Terms Every Business Owner Needs to Know

Backlinks, Hashtag, CTA, Tweet, Hootlet… Wait, are we still speaking English here? The rise of online marketing has done more that just change the way we promote our businesses, it’s changed the way we talk about marketing. Along with this…

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social media hacks
5 Powerful Social Media Hacks To Ramp Up Your Digital Strategy

A hack is a clever bit of ingenuity that makes something better, faster, or more effective. In fact, there are entire websites dedicated to teaching others hacks that they can apply to their personal lives in a variety of ways….

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How Do You Know When It’s Time To Upgrade Your Website Design?

If your business has been doing poorly lately, it’s in your best interests to find out why. It may not even have been anything in particular that you did. In fact, it might be a matter of what exactly you…

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5 tips for enhancing your quality of website traffic

It’s tempting to just look at your website’s total number of visitors, but the quality of each visitor is much more important than the quantity. When it comes to website traffic, it seems like everyone is focused on the numbers….

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The Most Inspiring Small Business and Entrepreneurship Quotes You’ll Ever Read

Motivational Quotes To become an entrepreneur you must be determined and ambitious. Motivation is a social or psychological call to action or an innate drive for success – success requires motivation. 1. “Your time is limited, so don’t waste it…

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online marketing mistakes
5 Psychological Biases That Doom Online Marketing Campaigns To Failure

Biases are dangerous, but when we talk about them, it’s usually in reference to politics, where biases can misdirect votes or legislation, or science and research, where biases can influence supposedly objective outcomes. However, biases can creep into your marketing…

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email marketing
Email Marketing Basics for Local Businesses

Email is one of the most effective forms of marketing that any type of business can have in their promotion repertoire. Email marketing is incredibly cost-effective and a great way for local businesses to spread the word about the latest…

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