Accounting Website Tips

5 Tips to Help Your Accounting Website Attract More Clients

Marketing your accounting practice online is essential for client communication and sustained growth, yet many firms are still not using the most basic tool to its full potential: their website. People expect you to have a useful website, and how well it performs depends on many variables. In addition to attracting more business, your website…

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Facebook Ads

The Autonomy of an Optimized Facebook Ad (Infographic)

When it comes to creating a Facebook ad for your business, there are a lot of different things to consider. How much text should you include? What dimensions should your images and videos be? What’s the difference between a desktop News Feed ad, a mobile News Feed ad, a right column ad, and an Instagram…

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Salon Marketing

21 Marketing Tips and Strategies for Salons

Are you looking to market your beauty or hair salon on social media? Or are you not getting the results you want and need a boost? Social media is a great way to engage with your current and potential customers, spread more awareness about your services, and create brand loyalty among customers by reinforcing what…

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Google Adwords

Become a Google AdWords Expert in 12 Steps

Are Google AdWords on your mind because you did your best SEO and still the best just wasn’t good enough? Have you finally given in and now want to use paid advertising via AdWords, Google’s advertising service, to push your brand to the front of Search Engine Page Results and drive more traffic to your site? These…

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Digital Business Tips

Are you Ready for Digital Business? Really?

Back in 2013, Bloomberg reported that 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. That’s an 80% failure rate! A more recent study of the S&P 500 Index, concluded that lifespans of top U.S. companies are shrinking faster than ever before.  The report, conducted by  Innosight, shows that the pace of change…

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Real Estate Website Tips

7 Web Design Tips for Real Estate Websites

What Are The Most Important Elements To Look For In A New Real Estate Website? What are you trying to achieve with your real estate website? When designing a real estate web site, our Realtor clients want to provide a valuable resource to their clients and prospective clients. They want to provide easy search functionality,…

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The Struggle for Smart Segmentation

The Struggle for Smart Segmentation [infographic] Consumers are bombarded with advertisements every single day, with newspapers in the morning, mobile advertisements on cell phones, billboard advertisements on the way to work, radio advertisements in the car, and television advertisements in the evening. With these ads, more consumers are using ad-blocking services and spam filters, making…

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